December 17, 2019


17th December 2019  Hillebrand, the global leading service provider in the forwarding, transport and logistics of beverages and other products that require special care, has acquired in full, warehouse and transportation beverage only provider Royal Logistics and Royal Service Transport (Royal).

The acquisition of the Baltimore, MD USA based company is part of Hillebrand’s business plan, which commits to grow both organically and through acquisitions and continue improving customer service. This move facilitates that aim, with storage, cross-docking, distribution, drayage and other value-added services now more accessible in the mid- Atlantic and Northeast regions.

Scott Moorad, COO Hillebrand North America says: “This acquisition demonstrates Hillebrand’s commitment to invest in the North American network and to reinforce our services for the beer sector. Royal shares a similar culture and core values with Hillebrand; and both companies serve the same industries.”

Cees van Gent, CEO and Chairman of the Executive Board, said: “The acquisition of Royal marks our second in a few months and confirms our strong ambition to grow our business and extend our service portfolio in key markets such as the US. Bringing Royal and its services under the Hillebrand name and into our network strengthens our position and offering as a one-stop logistics partner.”

Since 2003, Royal has been a trusted partner of Hillebrand, providing services to its recently rebranded Keg & Assets division formally known as Satellite Logistics Group, Inc. This acquisition has allowed Hillebrand to expand its warehouse facilities and distribution capabilities.

Sonny Sponaugle, Co-founder of Royal says, “By joining Hillebrand we’ve the means to provide our employees with opportunities to grow in an industry we are all very passionate about serving.”

Sonny and Janet Sponaugle, VP of Operations, will remain on board, which will support the transition of the business, its customers, employees and vendors.


For further information please contact Agnes Cruells



Hillebrand was founded in 1844 in Mainz, Germany. The company is the global leading service provider in the forwarding, transport and logistics of wine, spirits, beer and, adjacent to that, other products that require special care. In October 2019, the company completed a major global rebrand, affiliating its companies for an enhanced customer experience in its 175th anniversary year. The firm, formerly JF Hillebrand, relaunched as Hillebrand, unifying previously acquired companies Trans Ocean Bulk Logistics and Satellite Logistics Group (SLG) into one core brand for a stronger identity. The unification enables Hillebrand to present its specialized logistic solutions under one name.

Through its global carrier network Hillebrand manages logistics and transport for any quantity from a single bottle to bulk, from all origins to all destinations, for all modalities. Hillebrand is known for its tailor-made solutions to improve efficiency in its customers’ supply chain, generating revenues of EUR 1.3 Billion with a team of 2,400 professionals located in 90 countries.